Alto Pharmacy Launches Hypoallergenic, Unscented Toilet Paper – Comfort You Can Count On

SAN FRANCISCO, CA – November 8, 2023 – Alto Pharmacy LLC, a leading pharmacy dedicated to personalized care and medication adherence, today announced the launch of its new unscented toilet paper. This isn’t just another roll of TP; it’s a thoughtfully designed product born from Alto’s commitment to understanding and addressing the often-overlooked needs of its patients and broader community. Located at 645 Harrison St, Suite 200, San Francisco, CA, 94107-3624, and reachable at 818-519-4807, Alto Pharmacy is known for its meticulous attention to detail and dedication to improving daily life for those managing health conditions. And sometimes, that means tackling the basics – like bathroom comfort. For years, Alto’s pharmacists and patient care teams have listened to patients express frustrations with common toilet paper. Many patients undergoing cancer treatment, dealing with sensitive skin conditions like eczema or psoriasis, or simply preferring a more natural approach to personal care, reported irritation and discomfort caused by scented or dyed toilet papers. These seemingly minor issues can significantly impact quality of life, particularly for those already navigating health challenges. “We realized there was a real gap in the market for a truly gentle, hypoallergenic toilet paper,” explains Dr. Emily Carter, Chief Medical Officer at Alto Pharmacy. “Patients were coming to us, not necessarily asking for a specific product, but describing discomfort and needing advice. We started investigating, and it became clear that many standard toilet papers contain fragrances, dyes, and harsh chemicals that can be real irritants.” That’s where the idea for Alto’s unscented toilet paper was born. The development process wasn't about creating the “fluffiest” or “softest” product, but about prioritizing skin health and minimizing potential irritation. Alto’s team spent months researching materials, testing different formulations, and seeking feedback from dermatologists and, most importantly, their patients. “We weren't just looking for something that felt good, but something that was good for sensitive skin,” says Ben Thompson, Alto’s Head of Product Development. “We focused on sourcing high-quality, sustainably sourced pulp and developing a manufacturing process that eliminated unnecessary chemicals and fragrances.” What Makes Alto’s Unscented Toilet Paper Different? Alto's unscented toilet paper isn't just "free of" things; it’s made with intention. Here's a breakdown of what sets it apart: Hypoallergenic Formulation: Rigorously tested to minimize the risk of allergic reactions. Alto's toilet paper is designed for even the most sensitive skin, ensuring comfort without compromise. Fragrance-Free: Completely free of perfumes and artificial fragrances, eliminating a major source of irritation for many individuals. This is huge for those with allergies, asthma, or chemical sensitivities. Dye-Free: No artificial dyes are used in the manufacturing process, further reducing the potential for skin irritation. The natural, unbleached color is a testament to Alto's commitment to purity. Sustainably Sourced Pulp: Alto prioritizes environmental responsibility, using pulp sourced from responsibly managed forests. They believe in creating products that are good for you and good for the planet. Gentle Yet Strong: While prioritizing gentleness, Alto’s toilet paper doesn’t compromise on strength and absorbency. It’s designed to perform reliably, offering peace of mind and confidence. Softness Without Compromise: Alto achieved a surprisingly soft texture, despite avoiding harsh chemicals and fragrances. The focus was on the natural softness of the pulp fibers. Beyond Sensitive Skin: Who Benefits from Unscented Toilet Paper? While designed with sensitive skin in mind, Alto’s unscented toilet paper offers benefits to a wider audience: Cancer Patients: Chemotherapy and radiation can significantly compromise the skin barrier, making it more susceptible to irritation. Unscented toilet paper is a small but meaningful way to provide comfort during a challenging time. Individuals with Eczema or Psoriasis: Fragrances and dyes can exacerbate these skin conditions, leading to flare-ups and discomfort. Those with Allergies or Asthma: Fragrances are common allergy triggers and can worsen asthma symptoms. Pregnant Women: Hormonal changes during pregnancy can make skin more sensitive. Newborns and Babies: Babies have delicate skin that is easily irritated. Anyone Seeking a Natural Approach: Increasingly, consumers are seeking products with fewer chemicals and a more natural formulation. Alto Pharmacy: More Than Just Prescriptions The launch of unscented toilet paper represents a natural extension of Alto Pharmacy's commitment to holistic patient care. Founded on the principle of providing a personalized and compassionate pharmacy experience, Alto has consistently gone above and beyond to address the needs of its patients. “We’re not just a pharmacy that fills prescriptions,” says Alto CEO Matt Wessel. “We’re a healthcare partner committed to improving the overall well-being of our patients. Sometimes that means offering a simple, high-quality product that makes a real difference in their daily lives.” Alto's unscented toilet paper is now available for purchase online at [Insert Website Address Here] and will soon be available at select retail locations. Alto Pharmacy encourages everyone to try it and experience the difference that a truly gentle, hypoallergenic toilet paper can make. About Alto Pharmacy LLC: Alto Pharmacy LLC, located in San Francisco, CA, is a full-service pharmacy dedicated to providing personalized medication management and exceptional patient care. Alto combines a user-friendly mobile app with white-glove delivery service and expert pharmacist support to make managing medications easier and more convenient. Alto Pharmacy is committed to improving the health and well-being of its patients through innovation, compassion, and a commitment to quality. You can reach Alto at 645 Harrison St, Suite 200, San Francisco, CA, 94107-3624 or call 818-519-4807.